Transforming first FinTech company in Madagascar

The first FinTech company in Madagascar, launched in 2010, is dedicated to providing affordable and high-quality financial services to all. As part of its growth strategy, the company sought to modernize its IT infrastructure, enhance incident response capabilities, and optimize product delivery while ensuring a seamless market expansion within Madagascar.

• IT modernization to improve infrastructure and system resilience
• Establishing Madagascar’s first IT Command Center
• Enhancing incident response and product delivery capability
• Developing a sustainable market expansion strategy
• Strengthening FinTech capabilities and innovation

1. Exploratory Market Assessment
   • Conducted an in-depth market study to identify key challenges and opportunities in Madagascar’s evolving financial and technology landscape.
   • Organized high-level meetings with industry stakeholders to assess the competitive landscape and regulatory framework.

1. Strategic Business Transformation
   • Worked closely with the leadership team to redefine their business model, transitioning from a consultancy to a scalable and saleable entity.
   • Provided expertise on offer optimization, pricing strategy, and market positioning for long-term growth.

1. FinTech Innovation Hub
   • Assisted in conceptualizing and establishing a FinTech Centre of Excellence in Madagascar.
   • Developed a structured roadmap to create a national hub for financial technology innovation, research, and expertise.

1. Market Expansion & Business Support
   • Provided strategic insights to help the company navigate Madagascar’s regulatory and financial ecosystem.
   • Supported operational expansion by aligning business objectives with local market demands and financial inclusion goals.

1. Strategic Partnerships
   • Successfully negotiated an MoU with Madagascar’s top technology university, securing access to top-tier talent in FinTech and digital banking.

1. Financial Planning & Forecasting
   • Provided comprehensive financial advisory on operational expenditure, human capital planning, and five-year revenue & profit forecasting to support sustainable growth.

1. Government Engagement
   • Established direct dialogues with Madagascar’s financial and regulatory authorities, paving the way for potential collaborations on national FinTech initiatives and digital banking advancements.

1. Industry Connections & Business Expansion
   • Leveraged a robust network to introduce the client to key decision-makers across multiple sectors, including:
     • Banking & Finance
     • Conglomerates & Real Estate Developers
     • Energy, Oil & Gas Corporations
   • These connections provided valuable opportunities for partnerships and business growth.

✅ IT Modernization & Reliability

• Achieved 99.99% system availability
• Reduced incidents by 43% and Mean Time to Resolution (MTTR) by 66%

✅ Operational Excellence

• Established Madagascar’s first IT Command Center, improving incident response efficiency by 94%

✅ FinTech Innovation & Compliance

• Successfully developed IMT and P2P payment solutions aligned with GSMA standards

✅ Accelerated Product Delivery

• Enhanced product delivery capability by 940% YoY

This case study exemplifies OneNode’s expertise in driving FinTech transformation, forging high-impact partnerships, and facilitating business expansion within Madagascar.

By delivering comprehensive business advisory, technology optimization, and market expansion support, OneNode empowers clients to achieve sustainable growth and capitalize on untapped opportunities in the FinTech sector.